“Brainstorm has experience in both print and web... strong design with the technical and strategic know-how to ensure easy navigation and scalable site architecture.”
Robert A. Drevs
Mendoza College of Business University of Notre Dame
When Notre Dame's Mendoza College of Business created an Executive Education program, the school needed a solid website solution to market the area and encourage companies to enroll their best and brightest. The search led them to Brainstorm.
Challenge
Armed with a proven track record in higher education, the architects at Brainstorm listened to school administrators and spent time on campus to capture the feeling of the Mendoza College of Business as well as the profile of the students who devote time and resources to pursue advanced degrees year after year.
Solution
Brainstorm delivered a website that strategically rounded out the program's identity with a clear, concise navigation architecture providing a thematically consistent website from one section to the next. The team developed the site to be fully operational within the school's narrow program launch window.
“After the projects are over, you look back and realize that it is the people side of Brainstorm that makes it all work.”
Robert A. Drevs, Mendoza College of Business
University of Notre Dame
Original Mendoza College of Business design for Notre Dame
While the website was created to fit a pre-established marketing plan, it helped bring distinction to the program by offering faculty profiles, program news, in-depth course descriptions and alumni information. In short, the website met the client's expectations and went beyond to deliver relevant information in a targeted format designed specifically for the end user.
Results
The Executive Education website supported other promotional material, added content depth, and provided a strategic call to action. Internally, the response to the website was overwhelmingly positive. More importantly, users of the website noted its ease of navigation, robust information management and its accurate reflection of the school's spirit of quality and academic standards.
Brainstorm went on to create the prestigious Notre Dame Mendoza College of Business site which served the institution for 8 years.
